Volume 36 (75) № 3, 2025
1. ECONOMY
Pomortseva Оlena, Kozyrenko Viktor, Kozyrenko Svitlana
DIGITAL BUSINESS TRANSFORMATION. WAYS TO USE SPATIAL ANALYSIS, DATABASES AND QUERY LANGUAGES
2. MANAGEMENT
Havryliuk Roksolana
BRAND IMAGE, REPUTATION, AND AWARENESS: A REPRESENTATIVE ANALYSIS OF THE CONCEPTS OF “IMAGE” AND “REPUTATION”
Gylka Ulyana, Bykovets Natalia, Deli Ivan
RESEARCH OF CURRENT FACTORS IN THE CHOICE OF MARITIME HIGHER EDUCATION INSTITUTION BY STUDENTS
Tsimbaluk Artem
MANAGEMENT OF THE HUB OF RESOURCE SUPPORT OF THE EDUCATIONAL PROCESS IN THE STRUCTURE OF THE GENERAL MANAGEMENT OF THE INSTITUTION
3. MARKETING
Sokhetska Anna
ADAPTIVE PRICING IN CONDITIONS OF ECONOMIC INSTABILITY: A BEHAVIORAL APPROACH TO FORMING PRICING POLICY OF ENTERPRISES
4. TRANSPORT TECHNOLOGIES (BY TYPE)
Kaplunovska Alla, Lebid Hanna
OPTIMIZATION OF THE LOGISTICS PROCESS IN TRANSPORT IN THE CONTEXT OF DIGITAL TRANSFORMATIONS